We are excited for the inaugural Digital Advertising summit on Wednesday March 20, 2013. The Insight Summit Series is a collection of three annual events hosted at Marquette University by the Diederich College of Communication and valued partners.
For the first time, Marquette University and Laughlin Constable have partnered to develop a one-day conference focused on the future of digital advertising and marketing. The summit will feature many great midwestern companies, Marquette alum, and industry experts.
The event will kick-off at 8:00 AM. In addition to following from @Insight_Series on Twitter, we will be updating this article with coverage and encourage attendees to participate with the #MUISS hashtag.
Live updates will begin at 8:00 AM.
And we’re off!
Dennis Jenders and Rick Daggett from Laughlin Constable welcome the sold-out Insight Summit Series on Digital Advertising crowd.
Thinker. Planner. Doer. So happy to have friend, colleague, and educator Casey Flanagan on stage to kick off the day.
Let’s not forget about branding in the digital age.
Casey Flanagan challenges attendees.
10 ideas x 10 sessions = 100 ideas.
Tweet your ideas using #MUISS.
90% of the world’s data has been created in the past two years. – Casey Flanagan
Truth: When possibilities are endless, priorities are essential. – Casey Flanagan
What is a brand? A brand is a promise and an expectation, it is even more than that. It is a relationship. – Casey Flanagan
The digital ecosystem is a shortcut to information. A brand is ultimately a shortcut to understanding. – Casey Flanagan
7 not necessarily digital things you can do today. – Casey Flanagan
Brand doing digital right: Google.
Here’s the Google Glass commercial Casey Flanagan shared in his opening keynote.
Big thanks to Casey Flanagan for kicking things off for the Insight Summit Series on Digital Advertising. Your insightful take on the future of digital advertising was the perfect way to start the day.
Follow @Casey_Flanagan on Twitter for more great insights.
Digital is everyday life. – Chick Foxgrover
Never delegate understanding. – Chick Foxgrover via Charles Eames.
As marketers, we are all students. And for all of us to blend creative with technology we need to continue to be aware of the opportunities technologies create for us to tell our stories through creative.
NOW PLAYING: The Story of Us.
Thank you to all of our speakers, panelists, and attendees for making yesterday such a success. Please stay tuned, we’ll be uploading speaker presentations and sharing more from the event.